Suggestions for coordinators implementing a campaign.
BEFORE THE CAMPAIGN
- If you are the lead Coordinator for your worksite, meet with the participating federations to help develop the campaign plan and materials.
- If you’re Coordinating a department or particular site, review the campaign materials so you can answer questions from fellow employees.
- Attend trainings to learn more about the campaign and the participating organizations.
- Always call the federations involved if you have questions.
- Incorporate a presentation about the campaign into one of your regular staff meetings or invite staff to a special informational meeting.
- Call the federation to schedule a speaker – either a representative of Community Shares and/or one of its member nonprofit organizations. The speaker can be very brief if needed, from 5-10 minutes.
- Hearing from one of the nonprofit organizations is a great way to learn first-hand about the important work that Community Shares member groups are doing.
- With a speaker, you’re also allowing your coworkers to hear how workplace donations make a real difference to nonprofit organizations.
- It can also be very effective to have one of your own employees speak about a nonprofit they support.
- Personally hand out pledge forms to your coworkers. This increases the likelihood that they will participate in the campaign.
DURING THE CAMPAIGN
- Send an email message promoting the campaign. Community Shares can provide sample documents such as, Management Endorsement letters, What Your Gift Buys – examples of the difference a few dollars can make, and other resources
- Display general campaign and federation posters in prominent areas.
- Announce the campaign in your company newsletter or on your Intranet (Federations can help provide sample articles and stories from the member nonprofit organizations).
- Plan a special event to raise visibility and money for the campaign. Your event may be as simple as selling bagels or as elaborate as a karaoke contest. Special events help raise the visibility of the campaign and may get more employees engaged.
AFTER THE CAMPAIGN
- Send thank-you notes to any campaign committee volunteers.
- Complete the report envelope and return it along with all completed pledge forms and checks to the federations.
Send payroll contribution forms to your payroll coordinator.
- Share the success of the campaign with your co-workers through email and announcements at a staff meeting.